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Provider of retail platform that allows residential and commercial utilities customers to select a cheaper or cleaner energy provider

Founded in 2008
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Company type Private Public ()
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Industry Group energy & power

Sector energy services

TRL Range 9
TRL 1 Basic research
TRL 2 Technology formulation
TRL 3 Applied research
TRL 4 Small scale prototype
TRL 5 Large scale prototype
TRL 6 Prototype system
TRL 7 Demonstration system
TRL 8 First of a kind commercial system
TRL 9 Full commercial application
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Headquarters San Francisco, CA San Francisco, United States
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Updated by Zoe Fishman at Choose Energy on 09/03/2015

Edited by Cleantech Group on 07/29/2021

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Date Partner Type
08/21/2013
Direct Energy Direct Energy
Direct Energy agrees to provide free Saturday and Ffree Sunday electricity plans through the Choose Energy's online consumer portal.
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Confirmed by Direct Energy
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Date Investors Type Amount
11/11/2013 Kleiner Perkins Kleiner Perkins , NGEN Partners NGEN Partners , Stephens Capital Partners Stephens Capital Partners , Michael Polsky Michael Polsky , BlueScape Resources BlueScape Resources (5)
Post-money valuation of
Choose Energy intends to use the funds to expand into all 19 deregulated electricity U.S. States and 22 natural gas States in 2014 as well as improve their platform.
 Series B $7,500,000
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